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Our Vision
To be the best leader in private post-secondary education for art & media industry to make Professional Journalist

Our Mission
  • We provide specialist vocational and higher education courses in Sri Lanka to inspire and develop our students.
  • Our courses emphasise practical experience and the needs of students and industry.
  • Our students access the latest knowledge and outstanding facilities to enhance their skills.
Organisational values
We value:
  • Commitment to professional excellence: in learning and teaching; creative development; and student support
  • A culture of creativity and innovation.
  • Teamwork and collegiality.
  • A global perspective with respect for individual differences and diverse cultures.
  • The application of technical mastery and analytical skill to working environments.
  • Entrepreneurialism to achieve sustainable growth.
  • Open intellectual enquiry and lifelong learning.
Strategic Priorities 2010-2014
Our five strategic priorities are:
  • Excellence in our courses and the quality of the student experience.
  • Students are supported to achieve industry-relevant skills and employment.
  • Sustainable organisational growth and development.
  • Making our global links benefit students, staff and the Institute.
  • Commitment to quality, efficiency and improvement in all our operations.